MARKETING AUTOMATION

Ship features. Mark handles the launch.

Every feature deserves a launch. But who has time to write emails, social posts, and changelog updates for every release? Mark turns your GitHub releases into marketing campaigns automatically.

Features ship faster than you can market them

You're shipping weekly, but launches happen monthly - if at all. Every unmarketed feature is a missed growth opportunity. Writing launch content is a bottleneck you can't afford.

80% of feature launches get no marketing at all

Mark turns every release into a growth opportunity

Mark is your AI marketing coordination agent. It monitors your releases, drafts launch messaging in your brand voice, and coordinates campaigns across email, social, and in-app. You approve and ship - Mark does the heavy lifting.

Powered by Mark

Your Mark (Marketing Agent) handles this automation 24/7

M

Mark (Marketing Agent)

Works with: Pace (Product), Sage (Sales)

How it works

Get started in minutes, see results immediately

1

Connect GitHub and your marketing tools

Link GitHub, email, social, and Notion. Mark learns your brand voice from existing content.

2

Ship your feature

Push to main or create a release. Mark detects the change and starts drafting launch materials.

3

Review and approve

Mark presents launch drafts - email, social posts, changelog entry. You refine and approve.

4

Launch goes live

Approved content goes out across channels. Every feature gets the launch it deserves.

What you get

Tangible outputs from this automation

Release announcement emails
Social post threads (Twitter/X, LinkedIn)
Changelog entries
In-app notification copy
Product update blog drafts
Customer segment targeting suggestions

Required integrations

GitHub
Slack
Notion
Email platforms

Frequently asked questions

Common questions about launch campaign automation

How does Mark know my brand voice?

Mark learns from your existing content in Notion, previous emails, and social posts. You can also provide brand guidelines. The more content Mark sees, the better it matches your voice.

Can I customize launch workflows?

Yes. You can define which releases trigger launches (major only, all, specific labels), which channels to use, and approval workflows. Mark adapts to your process.

What if I need to delay a launch?

Mark drafts materials but doesn't publish without approval. You control timing. Drafts wait in queue until you're ready.

Does Mark handle paid marketing?

Mark focuses on organic launch content - emails, social, changelogs. For paid campaigns, Mark can draft ad copy and landing pages that your team or agency executes.

How is this different from Buffer or Hootsuite?

Buffer and Hootsuite schedule posts you write. Mark generates the content from your product releases. It's AI content creation + coordination, not just scheduling.

14-day free trial · No credit card required

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AI Launch Campaign Automation | Mark Agent | OrgX | OrgX